Welcome to a place where the city meets the cornfield. Toledo is a city surrounded by suburbs, which are, in turn, surrounded by lush farmland. A low cost of living - one of the lowest in the United States - makes a high standard of living very affordable.

Our citizens call this the world's biggest small town. There's a neighborliness here that you wouldn't expect to find in a city of this size.

My Home Improvement provides local businesses with an excellent opportunity to reach home improvers in Toledo.  Check below for a reader profile of The Blade and The toledoblade.com 

Who We Are

The Blade adult reader profile:
• Male – 46%, Female – 54%
• Median age – 47
• Advanced degree, college degree or some college – 56%
• Average household income – $57,618

The toledoblade.com adult reader profile:
• Male – 42%, Female – 58%
• Median age – 40
• Advanced degree, college degree or some college – 68%
• Average household income – $66,470

The Blade/toledoblade.com reaches:
• 83% of luxury car owners
• 75% of people employed in a professional/technical field
• 75% of people who regularly work out at a health club
• 74% of those who shopped for sporting goods in the last four weeks
• 73% of those who golfed three or more times in the past year
• 72% of those who tended to a lawn or garden in the past year
• 72% of people planning to buy a new vehicle
• 71% of those three who plan to buy new furniture in the next 12 months
• 75% of affluent working women with a household income of $75,000
• 69% of boat owners